Düsseldorf sets the pace — Supreme Woman & Men gets the industry moving

In 2026, Düsseldorf remains one of the clearest landmarks for fashion retail in German-speaking countries. The city combines showrooms, strong B2B structures and buyers who order reliably, even in times when the market is looking closely at what is really relevant.

With Supreme Woman & Men, we show what makes the location strong: short distances, a highly professional order setting and brands that consciously focus on quality, sustainability and clear statements. Trends such as denim all-over, earthy tones, fake fur, oversized silhouettes, blazers as a signature piece and feminine fabrics such as satin and silk are shaping the season and meet the exact needs of retailers in the DACH region.

With this year's Fashion Days and a very active scene, Düsseldorf is proving that fashion does not stand still here: The city thinks progressively, the community is alert, and the order figures show that premium business continues to work when brands take a stand and remain approachable.

“Düsseldorf is one of the most honest locations for us: direct, close to retail and supported by strong partnerships. This is where it is decided what counts for the next season. Supreme Woman & Men sums up this energy. Clearly curated, high-quality and with a community that sticks together,” says Aline Müller-Schade, CEO, The Supreme Group.

New exhibitors in Düsseldorf 2026 and much more

Brands that shape the season and strengthen Düsseldorf.

Accessories & Jewelry
MISSONI · LEONARD PARIS · EMANUEL UNGARO · ELIE SAAB · GIVENCHY · FABIO TOMA

shoes
EMU AUSTRALIA

Luxury
THE MERCER N.Y. · MAX MARA · MARELLA · EMME · PENNYBLACK · PERSONA BY MARINA RINALDI · MM · PRINCE BERLIN · SUSANNE BOMMER

Modern Essentials & Contemporary Womenswear
STRENESSE · MAJESTIC · SAND COPENHAGEN

Existing central brands 2026 and much more

Labels that continuously give Düsseldorf strength and continuity.

Premium Knitwear & Cashmere
SIMONE BRUNS — CASHMERE COUTURE · LANA D'ORO · LANA D'ORO CASHMERE · LANA D'ORO GOLF

Contemporary & Modern Essentials
MANOJA · VIA MASINI 80 · ALEO · ELEGANCE MISS PARIS

Sustainable & Modern Womenswear
JEANNE BARET

Premium footwear
COPENHAGEN SHOES

Contemporary & Modern Womenswear
SANDRO FERRONE · ANNARITA N

Menswear, Italian Craft & Style
PAOLONI · FERRANTE · ORIAN · ACQUA DEL CONERO · CAMERLENGO · DEL VECCIO · MON ART FIRENZE

Supreme Woman & Men Düsseldorf sends an optimistic signal in 2025: The market is changing, but encounters, quality and strong collections remain the constants that retailers and brands can rely on.

The Supreme Group — Curated. Connected. Inspired

We connect brands, people, and opportunities. Today and for the next generation of retail.

Event details Supreme Women & Men Düsseldorf

KWS 117-119, Kaiserswerther Strasse 117-119

23.1.-26.1.2026

As always, all exhibition details can be found at www.thesupremegroup.de.

Let's make this season SUPREME!

For press inquiries:
Katharina Buntrock
Press & Communications, THE SUPREME GROUP
MunichFashion.company GmbH
Breton Ring 18 · 85630 Grasbrunn
FROM +49 (0) 172 85 99 309
kb@thesupremegroup.de

THE SUPREME GROUP — The company

The Supreme Group was founded in Munich in June 2007. Starting out with two order platforms, the family-run company is now responsible for nine trading platforms, international brands and agencies. The portfolio includes Supreme Women&Men in Düsseldorf and Munich and exclusively in Munich the Supreme Kids, Supreme Celebration and Supreme Body & Beach.

At KWS, Kaiserswerther Strasse 117 - 119, Düsseldorf and MTC world of fashion, House 1, Munich, The Supreme Group offers light-flooded locations, rooms with high-quality and luxurious showroom concepts, and successful presentation options.

Both locations are also available for temporary rental — as temporary showrooms for fashion providers and as exhibition, conference or event space for organizers and service providers.

As a future-oriented family business, environmental orientation and social responsibility have been a matter of course for The Supreme Group since its founding — from the conversion to LED lights in both locations to regular support for children's institutions.